Open social innovation in living labs

Silvio Bitencourt da Silva, Claudia Cristina Bitencourt


In this paper, a qualitative case study, we investigated in two Brazilian living labs how open social innovation can explain the development of social innovations. The findings broaden the understanding of open social innovation and explain the process of developing social innovation through the adoption of three open innovation strategies: outside-in or inbound, inside-out or outbound, and coupled that involves bidirectional flows and interactive and colaborative flows, similar to co-creation. We identified three dimensions for co-creating social innovations in living labs: governance of the collaboration process, interaction platform and other tools and openness of attitudes, structure and processes.

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ISSN 1982-2596

Avaliação Qualis 2015 - B2 - Na área de Administração, Ciências Contábeis e Turismo.