THE MODEL OF FRENCH CULTURAL DIPLOMACY
Keywords:
Soft Power, France, Cultural Diplomacy, : Culture and International RelationsAbstract
The aim of this article is to analyze the phenomenon of Cultural Diplomacy as a driver of French foreign policy, which then takes a leading role in the scenario of an interconnected and globalized international system in the post-globalization era. In this study, the cultural diplomacy in France is highlighted, being the pioneer in international relations since the 14th century, mainly through the diffusion of French language, art and customs around the world and guided in order to build a strong, cohesive and seductive French national image. At the same time, French cultural diplomacy is based on encouraging cultural diversity, illustrated by the model of the Saisons Culturelles program promoted by the French government, which is a world reference in the diplomatic approach between countries based on the arts and cultures.
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