MULTIPLE CASE STUDIES IN DAIRY AGRIBUSINESS: LEAN THINKING AND VALUE CO-CREATION IMPLICATIONS
DOI:
https://doi.org/10.22409/2675-4924.58600Keywords:
Agro-industrial Services, Dairy Production, Value co-creationAbstract
This paper aims to identify the barriers and contributions of Lean in co-created agro-industrial services in the dairy production context. We conducted nine multiple-case studies to gather empirical data on Lean Thinking adoption in value co-creation within dairy production services. Based on the findings, seven barriers and eight contributions in dairy production were identified from the Lean Thinking adoption. Additionally, is possible to provide support to managers in decision-making and encourage the value co-creation among players to develop new agro-industrial services.
Keyword: Agro-industrial Services, Dairy Production, Value co-creation.
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