Setting up showcase on Fifth Avenue: The workings of the Brazilian information bureau in the US from 1935 to 1945

Authors

  • Lindercy Francisco Tomé de Souza Lins Universidade do Estado do Rio Grande do Norte, Mossoro, RN

DOI:

https://doi.org/10.15175/1984-2503-20179107

Keywords:

Foreign publicity, Vargas government, information bureau, Brazil Today magazine

Abstract

The following article analyzes a series of publicity initiatives launched in the US by the Getúlio Vargas government (1930-45), and particularly the authorities linked to the Ministry of Foreign Affairs and the Ministry of Labor, Industry, and Commerce, upon the perception of Brazil’s lack of visibility abroad. The aim of these initiatives was to create a climate which would foster Brazilian interests, whether in terms of trade – with a focus on the expanding of export guidelines, affected by the 1929 crisis – or politics, as a weapon in the struggle with Argentina for regional leadership. To this end, a range of bodies sought to promote Brazil in the US, including diplomatic representatives, foreign information bureaus, sections of the National Coffee Department, and committees from the National Treasury, among others. This article analyzes the initiatives rolled out by the Brazilian Foreign Information Bureau in the spreading of publicity on Brazil in the United States, mainly by means of the publication of Brazil Today magazine.

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Author Biography

Lindercy Francisco Tomé de Souza Lins, Universidade do Estado do Rio Grande do Norte, Mossoro, RN

Professor do Departamento de História na Universidade do Estado do Rio Grande do Norte (UERN). Licenciado em História na Universidade Estadual do Ceará - UECE (2003), Mestre em História Social na Universidade Federal do Ceará (2006) e Doutor em História Social na Universidade de São Paulo - USP (2015). Tem experiência na área de História, com ênfase em História do Brasil republicano, atuando principalmente nos seguintes temas: história política, Estado Novo, política externa - Brasil-EUA.

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Published

2017-01-27 — Updated on 2024-03-10

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How to Cite

Lins, L. F. T. de S. (2024). Setting up showcase on Fifth Avenue: The workings of the Brazilian information bureau in the US from 1935 to 1945. Passages: International Review of Political History and Legal Culture, 9(1), 119-134. https://doi.org/10.15175/1984-2503-20179107 (Original work published January 27, 2017)

Issue

Vol. 9 - No. 1 - Janeiro a Abril (2017)

Section

Articles

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